Help Me, Help You PDF Print E-mail
Written by Norm Wright Jr   
Monday, 10 November 2008 00:00

The profound words of Jerry McGuire - "Help Me, Help You". If more business execs stopped being so prideful and had Jerry's attitude, they would see greater results.

If you want to increase business, you need to be valuable. Stop selling products and services and start understanding your customers. What do they need? What do they want? What pain can you relieve them from?

Start taking the path of least resistance... Give your customers what THEY want, not what you think they want. Start talking with them on a regular basis to find out what is really important to them. Let them be a partner in building a better product or service offering. You will find that they will enjoy the process and value your relationship. Ultimately you will become a value innovator and will grow your business faster... Ask and you shall receive.

PS: If you don't enjoy what you do, do something else... Life's to short. ;-)

 
Last Updated on Wednesday, 04 February 2009 15:24